Live Blog

Powering real-time coverage for modern newsrooms.

Live Blog lets you share real-time updates, commentary, and media as stories unfold. Ideal for breaking news, conferences, or live events.

Cover the story as it happens — on your own platform.

Live Blog lets your newsroom take control of live coverage. Share updates, analysis, and audience reactions as events unfold — from elections to major sports or cultural moments — all directly on your site. Fully integrated with your design and login system, it feels like a natural part of your publication, not an add-on.

Playroom

Check LiveBlog

Events will unfold in realtime pushed by the moderator while you, the visitor can react.

Engagement

Stay in the story — and keep your readers there too.

Build habit and loyalty by hosting the live conversation where your audience already trusts you.

A newsroom-native experience

Designed to fit your editorial workflow and brand voice.

Instant publishing

Push updates and commentary in real time without technical delays.

Active audience participation

Let subscribers react, reply, and engage as the story unfolds.

Real-time updates

Every post, comment, and reaction appears live — no refresh required.

For editors who live in the moment.

Live Blog is made for teams who report in real time — political desks, sports editors, culture reporters, and digital producers who turn fast-moving events into live storytelling.

Artificial Intelligence

Built for live journalism.

Behind the scenes, Live Blog gives your editors the control they need to manage high-traffic live events, coordinate contributors, and moderate interactions with precision.

Event control

Launch or close live events instantly, with full visibility across the newsroom.

AI-driven profanity filter

Automatically detects and filters inappropriate content before it reaches the screen.

Smart moderation tools

Sentiment analysis provides instant insight into audience mood and reactions, helping brands adjust messaging in real time

Analytics & Insights

Track participation, engagement levels, and trending topics for future editorial planning.

FAQs

Get answers to the most common questions about Pubble's engagement tools.

What is Live Blog and how does it work?

Live Blog is a fully integrated live coverage tool that lets newsrooms publish updates, reactions, and audience comments in real time — directly on your own site. It connects with your SSO, matches your branding, and keeps your audience engaged within your ecosystem.

Can Live Blog handle high-traffic events like elections or major sports matches?

Yes. Live Blog is designed for scale and reliability, proven in high-profile events such as national elections, where thousands of users interact simultaneously without downtime.

Can we integrate it with our existing CMS or editorial workflow?

Absolutely. Live Blog is flexible and works alongside your existing CMS, allowing your editorial team to post updates in real time without disrupting established workflows.

How customizable is the design?

Very. Live Blog can be fully styled to match your site’s brand, colors, fonts, and layout. It feels like a native part of your website rather than an add-on.

Can we moderate comments and audience interactions?

Yes. Live Blog includes powerful moderation tools, including AI-powered profanity filters, comment approval, highlighting, and pinning — all managed from a central editorial dashboard.

How does Live Blog handle subscriber engagement?

Subscribers can react to updates, reply to comments, and follow the live story as it unfolds. Engagement is tracked within your platform, helping you build loyalty and insight into audience behavior.

Is Live Blog secure and compatible with SSO?

Yes. It supports SSO login, ensuring your subscribers’ credentials remain safe and that access is consistent with your existing membership or subscription model.

Can we schedule or pause live coverage?

Yes. Editors can start, pause, and end live events with a single click, giving you complete control over timing and coverage flow.

Still have questions?

Our team is ready to provide detailed information and personalized guidance.